These are examples of some merchandising campaigns for various clients.

"Remember The American Dream?" Part of a campaign commemorating the client's 60th anniversary.

"Make Your Car An Olympic Star." Campaign that included TV, radio and POP displays for new ARCO Olympic Training Center in San Diego. The purpose was to generate the funds needed to complete the center's construction by selling customized California license plates through the Department of Motor Vehicles.

"Gold Medal Discount." This campaign was phenomenally successful for the client, generating $65 million in profits. It was responsible for the client's entire year's profit. I was able to circumvent the astronomical licensing fees for the usage of the Olympic Rings by using only a portion of the rings on each poster. The four posters in this series (two shown here) created the full set of rings when hung together.